In case you missed it, Patagonia released this video on Black Friday a few months ago. Admittedly, I’m a sucker for this kind of video. I love what the founder of Patagonia, Yvon Chouinard, is trying to promote. As he puts it in the film, “We can’t be a society that is based on consuming and discarding endlessly. What we’re trying to do is make clothes that can be handed down, that will last forever.”
Enlivening conversations and commitments around ecology, spirituality, and art.
